South African SEO case studies

Proof lives in
the work.

We share selected, rounded visibility signals and explain the architecture behind the work—without publishing private dashboards or commercially sensitive keyword data.

01
Local service SEO

Fix My Gadget

fixmygadget.co.za

The challenge and approach

A Johannesburg repair platform expanded around high-intent service, problem and location searches, with clear enquiry paths for customers ready to act.

Local SEOService architectureCommercial content
1K+estimated organic visits
300+ranking keywords
Rounded Semrush visibility snapshot · September 2026

What the public proof shows

Service, problem and location pages now earn measurable visibility across commercially valuable repair searches.

02
Search-led ecommerce

Aircool

aircool.co.za

The challenge and approach

A South African air-conditioning platform organised around brands, products, repairs and regional demand instead of a flat catalogue.

Technical SEOProduct architectureContent expansion
700+ranking keywords
250+estimated organic visits
Rounded Semrush visibility snapshot · September 2026

What the public proof shows

A search-led product and service structure is expanding non-branded discovery across South Africa.

HOW WE REPORT PROOF

Proof without oversharing.

Public case studies show selected, rounded third-party estimates. Full dashboards, keyword lists, traffic values and client analytics stay private. During a confidential strategy discussion, we can explain methodology and provide deeper context where appropriate.

For every campaign, we separate leading indicators such as crawling, impressions and ranking movement from business outcomes such as qualified enquiries. That prevents a rising traffic graph from being presented as success when the visitors are not commercially relevant.